10 Questions for Client Project

1. What is your company about & what does it do?

2. Is there merchandise? If so, what?

3. What do you want customers to think/feel when they hear about your company?

4. Is your idea for a new logo simple or complicated?

5. What did your old logo look like and why are you changing it?

6. If there were three icons that you think explain your company, what would they be?

7. Who do you want your target audience to be? Children, teens, adults?

8. Are there specific colors that you want in your logo?

9. Where is your company held? Is it a franchise or is it local?

10. What is your environment of your company like? Professional, fun, laid back, etc.?